Overview
Nannifinder - Babysitter Booking App
Trusted childcare services, the Nannifinder App solution provides you with Local qualified Ofsted registered childcare within minutes easily hassle-free. Keeping sit & payment logs whilst getting superior experience.
Year
2019
My Role
My role for this project involved wearing multiple hats, it was a very versatile and fast pasted from project which included Competitor Analysis and early phases of UX process including low-fidelity wireframing and prototyping.
Tools used
Identifying Challenges
The Underlying Problem
Locating Qualified Babysitters
Difficulty in finding qualified and trustworthy babysitters within a reasonable time frame.
Inefficiency of Traditional Methods
Time-consuming and often ineffective traditional methods, such as relying on personal networks or contacting local agencies.
Communication and Management Challenges
Challenges in effective communication and management of babysitting arrangements, leading to stress and uncertainty for parents.
Absence of Industry-Relevant Certification
Existing certification programs may not always align with industry needs or lack recognition from employers.
Limited Babysitter Option
Limited options for parents to explore a diverse pool of certified babysitters, restricting their choices.
The Goal
We start with our principle goals of focus.
Connectivity Through Centralized Platform
Create a centralized platform that efficiently connects parents with certified babysitters.
Streamlined Booking and Management
Simplify the process of finding, booking, and managing babysitting services through an intuitive and user-friendly mobile application.
Streamlined Booking and Management
Simplify the process of finding, booking, and managing babysitting services through an intuitive and user-friendly mobile application.
Fostering Security and Reliability
Foster a secure and reliable environment for both parents and babysitters.
Robust Certification Process
Provide a standardized and transparent certification process to ensure that all listed babysitters meet industry standards.
Enhanced User Experience
Enable parents to explore a diverse pool of certified babysitters, expanding their choices and ensuring a better match for their preferences and requirements.
Continuous Improvement
Continuously adapt and improve the platform based on user feedback and evolving market trends.
Community Building
Build a community of satisfied users who rely on NanniFinder for their childcare needs.
Methodology
Design Process
Discover
Define
Ideate
Design
Test Evaluate
 & Refine
Launch
Competitor Analysis
A Comprehensive Analysis of Industry Rivals
To begin, my approach involved examining the existing products in the market such as Care.com, Sittercity, Sitter, and bubble. This provided me with valuable insights into the advantages and disadvantages offered by each of these products.
Information Architecture
The start of the site mapping, gave us a base for Initial requirements.
After conducting research, we started the site mapping phase of the Nannifinder app. This process allowed us to understand the flows and gave us an initial view of the app structure. We mapped both users, sitters, and parents into the app flow, ensuring seamless navigation and content organization. This allowed parents to search, filter, and view sitter profiles, while sitters could create profiles, set availability, and apply for babysitting jobs. By considering the needs of both parties, we ensured a user-centric design for a smooth and intuitive user experience on Nannifinder.
Wireframing
Time to start some low-fidelity wireframing.
After site mapping, we created low-fidelity wireframes for the Nannifinder app. These simplified visuals helped us strategically position key elements without focusing on design details. The wireframes facilitated effective communication and collaboration with our team and stakeholders, guiding the development of a user-friendly interface for both sitters and parents.
Branding
Some Branding title here
Abstract Shapes Embodying Care and Holding Our brand logo design creatively incorporates abstract shapes that form the letter 'N' while also resembling the act of handholding and caring for a child. This nuanced approach captures compassion, trust, and protection, symbolizing the bond between our brand and its audience. Our logo serves as a powerful reminder of our commitment to nurturing and making a positive impact.
Branding
Developing an Iconography System for Effective Communication
Introducing our new linear icon set – a modern and minimalistic addition to your user interface. These streamlined icons offer a sleek and stylish design while maintaining functionality. Navigate effortlessly and enhance your digital experience with these clear and elegant visuals. Upgrade your interface and provide users with an intuitive journey.
Visual Design
The App Screens
The NanniFinder Babysitter app captivates users with its warm and inviting visuals. A soothing color palette of mint green and baby blue creates a serene atmosphere, instilling trust in parents and caregivers. Playful illustrations intuitively guide users through the app, while clear typography ensures readability and accessibility. With a cohesive design language, NanniFinder brings practicality and joy to the childcare journey.
Thank you For reading
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